The 2nd Ralph Lauren Children’s Virtual Storybook is now LIVE on www.RalphLauren.com/RLGang and www.Bloomingdales.com/RLGang. The story is narrated by Uma Thurman and supports Room to Grow (a non for profit offering parenting support and essential baby items for babies born in to poverty).
In celebration of the launch, Polo Ralph Lauren is hosting an international search for one lucky child to be cast in an upcoming installment of the RLGang. The contest, which will live on the RL Gang tab on Ralph Lauren’s Facebook page, will allow parents in the US and UK to upload a photo of their child (ages 3 – 7) and share that photo with friends and family, asking them to vote for their child. The winning child will be chosen from the group of children with the most votes, flown to New York and cast as a member of the RL Gang!
FUN! Click here to enter!