15 Feb 2013
Contest

48 Hour Contest: Colgate Better Health Package

Colgate Total and Kelly Ripa

Colgate Total® and television personality, Kelly Ripa, have partnered to launch the brand’s new campaign “You Can Do It”, to encourage consumers to take control of their health and well-being, including proper oral hygiene.  This Colgate Total® initiative is designed to empower consumers to prioritize their health by making small, achievable goals that can help improve their overall health.  As part of this campaign, Kelly Ripa is asking consumers to follow her lead by committing to healthy living and discovering the importance of a healthy mouth.

“I’m always setting new goals for myself from exercising more to eating more fruits and vegetables.  People say it’s hard to follow a healthy routine, but with Colgate Total®, you can do it,” said Kelly Ripa.   “A healthy mouth is vital to maintaining a healthy body, so I’m resolving to make oral hygiene a stronger part of my overall health routine.  It’s a small, easy change that will have a great impact. I want to motivate others by showing them that they can do it too.”

Kelly Ripa’s involvement in the campaign is inclusive of television creative, digital, social and PR activations with a new TV commercial (https://www.youtube.com/watch?v=CDhZCQ2l9nE), which airs today.  The new spot showcases Kelly Ripa making small changes in her routine and lifestyle to help improve her health while also communicating how Colgate Total® toothpaste plays an integral part in achieving a healthy mouth.  By fighting germs, strengthening enamel and improving gum health,Colgate Total® allows consumers to take charge of their oral health every day.

“Most people do not consider their oral health when thinking about overall health, but a healthy mouth is extremely important,” said Philip Durocher, Vice President & General Manager, U.S. Oral Care Marketing,Colgate-Palmolive.  “It’s important to use a toothpaste that does more than just maintain the health of your teeth.Colgate Total® toothpaste delivers an advanced formula that actually helps improve mouth health simply by brushing.  It helps fight dental plaque germs for 12 hours, starts to fortify enamel in 24 hours, and helps improve gum health with continued use in just four weeks.”

As part of the overall campaign, Colgate Total® will be rolling out various elements on its website and the ColgateFacebook page (www.Facebook.com/Colgate). Elements include simple tips from health coach Dr. Roshini Raj, incentives for consumers to commit to improving their oral health and to share what inspires them to get healthy.  For more information on the new “You Can Do It” campaign, please visit http://www.colgatetotal.com or visithttps://www.youtube.com/watch?v=CDhZCQ2l9nE to view the new TV commercial.

Colgate Total® Advanced Fresh + Whitening Toothpaste
Fight germs, whiten teeth and keep breath fresh with Colgate Total portfolio, Colgate Total® Advanced Fresh + Whitening. Clinically proven to reduce 90% more plaque germs, Colgate Total® Advanced Fresh + Whitening is a simple way to help prevent oral health problems such as bad breath, cavities, plaque, gingivitis and tartar build up. The product also is formulated with an added flavor boost to help keep breath mouthwash fresh for up to 12 hours and an advanced whitening system to help remove surface stains. Colgate Total® Advanced Fresh + Whitening is available in a gel format.

Colgate 360o® Total® Advanced Floss-Tip Bristles Toothbrush
The Colgate 360o® Total® Advanced Floss-Tip Bristles Toothbrush is designed with a compact head and tapered bristles that provide 4x deeper reach. The purple-ended tapered bristles gently each deep between teeth and along the gumline, while the cheek and tongue cleaner removes odor-causing bacteria.

One (1) lucky Lady and the Blog reader will win a Better Health package that includes year’s supply of toothpaste (12 tubes) and toothbrushes (4 brushes)!

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About Vera Sweeney

Vera Sweeney – mom, blogger, and New York resident – is the founder of Lady and the Blog. Her main focus is to help busy women stay on top of the latest style, culinary, and parenting trends.

The Archives

Comments

  1. Melanie Montgomery wrote:

    Colgate Whitening Tarter Control

    Posted 2.15.13
  2. Tina K. wrote:

    Their tooth brushes!

    Posted 2.15.13
  3. Vera K wrote:

    I like Colgate Baking Soda & Peroxide Whitening toothpaste.

    Posted 2.15.13
  4. joanna hacker wrote:

    their toothbrushes are my fave

    Posted 2.15.13
  5. Vunda V wrote:

    i love colgate total for sensitivity

    Posted 2.15.13
  6. Shantel Davis wrote:

    Colgate Total® Advanced Fresh + Whitening Toothpaste
    is my favorite!! <3
    [email protected]

    Posted 2.15.13
  7. Lori A wrote:

    Colgate optic white is awesome

    Posted 2.15.13
  8. Nancy Collins wrote:

    We have been using Colgate Total for years and love it!

    Posted 2.15.13
  9. Stefanie Gladden (Ann Lyfe) wrote:

    I love colgate Colgate Optic White Sparkling Mint Toothpaste

    Posted 2.15.13
  10. ky2here wrote:

    Colgate Navigator toothbrush

    ky2here at msn dot com

    Posted 2.15.13
  11. nicole barr wrote:

    max fresh with breath strips

    Posted 2.15.13
  12. Jennifer wrote:

    we just tried colgate optic white and love it!

    Posted 2.15.13
  13. Kobi Hensley wrote:

    Advanced Deep Clean

    Posted 2.15.13
  14. latoya wrote:

    I like colgate max fresh

    Posted 2.15.13
  15. Nicole Newby wrote:

    optic white!

    Posted 2.15.13
  16. Kim W wrote:

    Colgate total toothpaste

    Posted 2.15.13
  17. Shannon Barnes wrote:

    Def Optic White.

    Posted 2.15.13
  18. CATHY TRUMAN wrote:

    I like Optic White Toothpaste.

    Posted 2.15.13
  19. Madelyn wrote:

    I love Optic white mouthwash!

    [email protected]

    Posted 2.15.13
  20. Kelly wrote:

    I like Colgate Max Fresh toothpaste

    Posted 2.15.13
  21. Chris Noe wrote:

    We like Max Fresh. I used it this morning. Very minty.

    Posted 2.15.13
  22. Kelly D wrote:

    I like Colgate Total Whitening Toothpaste

    Posted 2.15.13
  23. Autumn C. wrote:

    Whitestrips!

    Posted 2.16.13
  24. Autumn C. wrote:

    Oops, I mean Optic White! autumnlcarriker (at) gmail (dot) come

    Posted 2.16.13
  25. Sara A. wrote:

    I love their whitening toothpaste! I am using Optic White right now! It’s really fantastic!

    Posted 2.16.13
  26. Cynthia C wrote:

    I like Optic White toothpaste

    Posted 2.16.13
  27. Joanne Gregory wrote:

    Optic white is my favorite

    Posted 2.16.13
  28. Deb K wrote:

    I like Optic White Toothpaste.

    Posted 2.16.13
  29. Tari Lawson wrote:

    I like Colgate Total toothpaste.

    Posted 2.16.13
  30. Elaine C wrote:

    We use and like the Colgate Total Whitening Toothpaste

    Posted 2.16.13
  31. Jessica To wrote:

    I like the Colgate Whitening Toothpaste.

    Posted 2.16.13
  32. EMMA L HORTON wrote:

    COLGATE TOTAL

    Posted 2.16.13
  33. Diana Stanhope wrote:

    I like the total advanced.

    Posted 2.16.13
  34. Christie Kammerer wrote:

    Colgate optic white

    Posted 2.16.13
  35. Michelle W wrote:

    Colgate triple action toothpaste

    Posted 2.16.13
  36. jeannine s wrote:

    love colgate optic white

    Posted 2.16.13
  37. domestic diva wrote:

    I like their toothbrushes.

    Posted 2.16.13
  38. sandra davis wrote:

    optic white is the favorite

    Posted 2.16.13
  39. Tracy L Davis wrote:

    Colgate Navigator toothbrush

    [email protected]

    Posted 2.16.13
  40. Carmen wrote:

    I like all of their products, they work well and are affordable also. I like the Total Advanced Fresh the best if I can only choose one.

    Posted 2.16.13
  41. Pam wrote:

    Colgate Total for sensitive teeth is my favorite.

    Posted 2.16.13
  42. kristen m wrote:

    Colgate Baking Soda & Peroxide Whitening toothpaste

    Posted 2.16.13
  43. AEKZ2 wrote:

    I really like the Colgate Total Mint Stripe

    Posted 2.16.13
  44. Donna L wrote:

    I like Colgate Total.

    Posted 2.16.13
  45. Sheila K. wrote:

    I always use Colgate Total whitening toothpaste!

    skkorman AT bellsouth DOT net

    Posted 2.16.13
  46. Roxy wrote:

    I like Colgate Baking Soda & Peroxide Whitening toothpaste.

    Posted 2.16.13
  47. Jennifer wrote:

    I like Colgate Max Fresh.

    Posted 2.16.13
  48. Valerie Taylor Mabrey wrote:

    toothpaste with the whitener
    vmkids3 at msn dot com

    Posted 2.16.13
  49. Gloria S wrote:

    Colgate Optic White is my favorite

    Posted 2.16.13
  50. Teresa Thompson wrote:

    Optic white toothpaste.
    [email protected]

    Posted 2.16.13
  51. steve weber wrote:

    the optic white

    groogruxking40 at gmail dot com

    Posted 2.16.13
  52. latanya wrote:

    optic white toothpaste

    Posted 2.16.13
  53. Eve wrote:

    optic white

    Posted 2.16.13
  54. Joyce Harrell wrote:

    I love Colgate Optic toothpaste.

    Posted 2.16.13
  55. Rachel Newman wrote:

    I have always like the classic blue gel!

    Posted 2.16.13
  56. Tracy Allen wrote:

    I like the Total mouthwash
    tracyallen1228atyahoodotcom

    Posted 2.16.13
  57. Karen M wrote:

    I like the Colgate Tartar Protection Whitening Cool Mint Gel. Thanks

    Posted 2.16.13
  58. Kim Burnett wrote:

    optic white toothpaste

    Posted 2.16.13
  59. Karen Gonyea wrote:

    LOVE the Optic White toothpaste 🙂

    Posted 2.16.13
  60. jeanne conner wrote:

    I use the sensitive protection

    Posted 2.16.13
  61. Terry Cross wrote:

    Advanced Deep Clean gel

    Posted 2.16.13
    • Terry Cross wrote:

      forgot my email

      braaisjo at gmail dot com

      Posted 2.16.13
  62. Christine wrote:

    like the Colgate Tartar Protection Whitening Cool Mint Gel

    Posted 2.16.13
  63. Susan Smith wrote:

    Colgate Total Advanced Whitening

    Posted 2.16.13
  64. susan smoaks wrote:

    i love colgate fresh mint toothpaste

    Posted 2.16.13
  65. Gloria Walshver wrote:

    I like Colgate Total
    [email protected]

    Posted 2.16.13
  66. liz l wrote:

    the whitening toothpaste

    Posted 2.16.13
  67. Jennifer R wrote:

    We like the Colgate Total Advanced Gum Defense toothpaste.
    reejen at comcast dot net

    Posted 2.16.13
  68. lisa lo wrote:

    The Colgate Total advanced whitening is one I use.

    Posted 2.16.13
  69. Pauline M wrote:

    I always use the optic white toothpaste!

    Posted 2.16.13
  70. Karla wrote:

    colgate total advanced whitening is my fave
    [email protected]

    Posted 2.16.13
  71. Austin Baroudi wrote:

    Colgate total advanced whitening!

    Posted 2.16.13
  72. Tracy @ Cotton Pickin Cute wrote:

    We’ve been using Colgate Total Advanced for years. Before that we only used Colgate too.

    Thanks for letting me enter. This would so help my budget.

    Hugs… [email protected]
    cpcblogging(at)hotmail(dot)com

    Posted 2.16.13
  73. Lisa wrote:

    Colgate Advanced toothpaste

    Posted 2.16.13
  74. Tamar wrote:

    I like the sensitive teeth enamael rebuilding toothpaste

    Posted 2.17.13
  75. Shannon wrote:

    Total toothpaste

    Posted 2.17.13
  76. Brittney House wrote:

    Colgate Optic toothpaste

    Posted 2.17.13
  77. Susan Broughton wrote:

    I like the Colgate Tarter protection

    Posted 2.17.13
  78. jen gersch wrote:

    I love Colgate Optic toothpaste.

    Posted 2.17.13
  79. Bryan E. wrote:

    Thanks for the giveaway…we like Colgate Advanced Deep Clean

    Posted 2.17.13
  80. Fiona N wrote:

    I really love Colgate Tartar Protection Whitening Cool Mint Gel!
    Thank You for the giveaway

    Posted 2.17.13
  81. Christine Sutor wrote:

    Colgate whitening toothpaste!

    Posted 2.17.13
  82. Diane W wrote:

    Colgate Total Advanced Gum Defense toothpaste is my favorite

    diane(dot)wortman(at)gmail(dot)com

    Posted 2.17.13
  83. amy delong wrote:

    Colgate tarter
    ardelong2(at)gmail(dot)com

    Posted 2.17.13
  84. katherine d wrote:

    Total Advanced Gum Defense

    katherinedibello (at) gmail (dot) com

    Posted 2.17.13
  85. Sheree wrote:

    I like Colgate Total

    Posted 2.17.13
  86. Angela M wrote:

    I love Colgate Total Advanced Deep Clean

    thisisme79 @ gmail dot com

    Posted 2.17.13
  87. carol lewis wrote:

    I like their toothpaste for sensitive teeth.

    Posted 2.17.13
  88. Sherry Conrad wrote:

    Colgate Total advanced gum defense.

    Posted 2.17.13
  89. Amy Honious wrote:

    i love love love the colgate optic white toothpaste! gosh, hope i win! thanks for a great giveaway

    Posted 2.17.13
  90. Melissa JN wrote:

    I love Colgate Total Advanced whitening toothpaste!

    Posted 2.17.13
  91. Debra Hall wrote:

    i like the sensitive protection
    debrahall one nine six one at yahoo dot com

    Posted 2.17.13
  92. natalie nichols wrote:

    I like colate total advanced whitening toothpaste

    Posted 2.17.13
  93. Erika wrote:

    I love Colgate Optic White!

    Posted 2.17.13
  94. april yedinak wrote:

    I like Colgate Total Enamel Strength

    Posted 2.17.13
  95. Mary A wrote:

    I need the one for sensitive teeth.

    Posted 2.17.13
  96. Pam B. wrote:

    I like the Total Advantage Toothpaste.

    Posted 2.17.13
  97. Sarah S wrote:

    Colgate Optic toothpaste

    Posted 2.17.13
  98. Amy G. wrote:

    I like the Colgate Sensitive Pro-Relief plus Whitening Toothpaste.

    Posted 2.17.13
  99. Jennifer Nixon wrote:

    I like the Colgate Total Clean Mint. Thanks for a chance to win 🙂

    Posted 2.17.13
  100. Julie Lynn Bickham wrote:

    I like and use the advance.

    Posted 2.17.13
  101. Peggy D wrote:

    Colgate Sensitive Pro Relief

    sweetheart4171(at)yahoo(dot)com

    Posted 2.17.13
  102. Maryann wrote:

    I like total advanced paste toothpaste

    Posted 2.17.13
  103. Donna Deshazo wrote:

    We LOVE COlGATE

    Posted 2.17.13
  104. Erika JM wrote:

    My favourite Colgate product is My First Colgate for little kids. I love watching my toddler get excited about brushing his teeth, and he loves the grape flavoured My First Colgate toothpaste.

    Posted 2.17.13
  105. Alfredia Bowers wrote:

    Colgate toothpaste

    Posted 2.17.13
  106. nichol tone wrote:

    Colgate whitening

    Posted 2.17.13
  107. kelly nicholson wrote:

    Who’s your favorite Colgate product? Please leave your email.

    i use the regular colgate toothpaste

    Posted 2.17.13
  108. Britton McDermott wrote:

    I like the colgate total mouthwash

    Posted 2.17.13
  109. Ashley Morrissey wrote:

    Their whitening toothpastes!

    Posted 2.17.13
  110. Aimee Fontenot wrote:

    Colgate Total is actually my favorite product. It’s the only toothpaste we use.

    Posted 2.17.13
  111. Danielle B wrote:

    Their whitening toothpastes! They work great!

    Posted 2.17.13
  112. jessica edwards wrote:

    total mouthwash

    Posted 2.17.13
  113. Kari wrote:

    colgate toothpaste

    Posted 2.17.13
  114. Robert Pyszk wrote:

    colgate total

    Posted 2.17.13
  115. laura ari wrote:

    colgate total toothpaste

    Posted 2.17.13
  116. Michelle Tucker wrote:

    I use Colgate total all the time. Thanks!

    Posted 2.17.13
  117. Andrew L. wrote:

    The Optic White Toothpaste.

    Posted 2.17.13
  118. Amanda Hoffman wrote:

    optic white mouthwash thanks :D.

    Posted 2.17.13
  119. nikki krutz wrote:

    whitening toothpaste

    Posted 2.17.13
  120. nikki krutz wrote:

    whitening toothpaste qtksjkmommy at yahoo dot com

    Posted 2.17.13
  121. Melinda wrote:

    Colgate Total!

    Posted 2.17.13
  122. Tina K. wrote:

    Will the winner be posted on the widget?

    Posted 3.8.13
  123. Ruth wrote:

    Hey There. I discovered your weblog using msn.
    That is a really well written article. I will make sure to bookmark it and come back to learn more
    of your useful information. Thank you for the post.

    I’ll certainly return.

    Posted 4.10.13

Comments are closed.