Vera Sweeney – mom, blogger, social media influencer, and New York resident – is the founder of Lady and the Blog. Her lifestyle and parenting brand helps busy women stay on top of the latest style, travel, and parenting trends.
Vera’s naturally honest and positive approach to doling out advice has led to features in numerous magazines, TV shows, news segments, and digital platforms. Readers can also find her as part of the original cast of the TLC show #WhatSheSaid thanks to her dry NY humor and unapologetic approach towards life.
Vera most recently co-founded a platform geared towards women called Permission to Hustle. This space was created for social media entrepreneurs looking for advice and encouragement from fellow industry leaders.
She and her partner, Audrey McClelland, offer both online and offline interactive experiences pairing brands with niche influencers. Audrey and Vera’s events range from intimate luncheons and online chats to large-scale expos and mastermind retreats.
For over a decade, Vera has committed to teaching other families how to live a life filled with passion. Her drive, humor, and openness has allowed her to build a robust and loyal community that is focused not only on joy and support, but also a deep appreciation for a great shoe sale!
Social Media and Website Stats:
Twitter: @VeraSweeney: 70,000
Facebook: Ladyandtheblog: 18,000
Pinterest: @VeraSweeney: 65,000
Instagram: @VeraSweeney: 50,000
YouTube: LadyAndTheBlog: 7 million+ views/20,000+ Subscriptions
- Featured as Top 15 New York Mom Blogs – 2020
Holiday Picks 2016 – Oprah Magazine
Look out for the Sweeney family this month in magazines like @familycirclemag @parents and @shapemags! So much fun working on this @jifbrand campaign with the kids. And my husband shot all the photos in my kitchen!!! Go @daddysweeney ❤️🎈 #love #happy #instagood #instavideo #boomerang
A post shared by Vera Sweeney (@verasweeney) on Sep 19, 2017 at 2:13pm PDT Parents, Family Circle, Self, advertorial with JIF – October 2017
Country Crock Cooking Tutorial Video Starkist Tuna Better TV Segment
IKEA segment on Better TVNamed Top 50 US Mom Blogger (2014)
TV AND VIDEO:
Better TV Segment for the Rachael Ray Magazine and Starkist Tuna 20 market SMT for Buy Buy Baby and Chiccos
24 Market SMT for P&G Beauty 2012
(2 separate P&G Advertorials – ran 4 months in both Oprah and Redbook)
Get Schooled Campaign with the Rachael Ray Magazine (5 page layout)
New Beauty Feature – Beauty Blogger Profile
Chinet Advertorial – Rachael Ray Magazine
Write up in Restaurant Business Review: Top 50 to Follow in Social Media (more pictures here)
Other Projects Worth Mentioning:
Featured Blogger On The Calypso St. Barth Website (more pictures here)
Additional Properties I Own:
Additional Properties I Co-Own:
No, I don’t sleep. Let’s connect! veryvera @ gmail. com