For MomStyle

Who Couldn’t Use An Extra 5 Minutes In The Morning?

I have a lot of hair. When I think about fabulous things I would do to treat myself if I ever had a lot of extra money, blow outs top the list. I mean can you imagine having someone wash and dry/style your hair a couple of times a week? The luxury of it. Chances are it’s not going to happen. So I am thrilled to have been asked to “test” a Nume Iconic 1600 W hairdryer. And guess what? It shaves a full 5 minutes off my total drying time. Now that might not sound like a lot, but when you’re scrambling to get three kids out the door in the morning, let’s just say those five minutes give me time to have breakfast, or put on some make-up, or throw in a load of laundry, or make at least two beds….I mean it’s FIVE  minutes.

I also love the Nume curling wand — and my girls, who both take a”no thank you” approach to hair styling have even been asking me to curl their hair!  The “clipless” design took a little getting used to — yes, I burned my fingers a few times — but I LOVE the loose beach waves it makes.

Bonus: between now and June 24, LATB readers can get both the drier and the curling wand PLUS a whole bunch of styling products for a highly discounted rate. Just link here to see the amazing deal:
and use Coupon Code: LADY&THEBLOG11
Effective til: 6/24/11

Vera Sweeney, mom, blogger, social media influencer and New York resident, is the founder of She is considered one of the top female digital influencers in today’s social media space. Her lifestyle and parenting brand helps busy women stay on top of the latest trends in fashion, food, family and travel.


  1. I have a long hair and normally I wash and style once a week. like your Nume Iconic hairdryer, whille morning time is very limited for me. are you sure FIVE minutes enough for a style

    1. Actually…it takes me 9 minutes just to dry — it used to take 14 :). So it shaves a few minutes off of total drying time.

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